e-pay Asia (EPY)

Shares / Stock Code

EPY

Stock Exchange / Sharemarket

ax

e-pay Asia (EPY) is a provider of electronic payments and mobile top up services. The company buys prepaid airtime directly from mobile operators at a discounted retail price and distribute it electronically to consumers via its network of retail agents. The company's sales are derived from four countries: Malaysia, Indonesia, Pakistan and Thailand, with plans to expand into China, Thailand, Vietnam and Singapore.

Company operates in three business segments: prepaid top-up services, software solutions and corporate. The prepaid top-up business segment is principally engaged in the distributorship of various prepaid services, including mobile phone airtime and diesel. The software solutions business segment is principally involved in the provision of software solutions to customers, including software licenses, customization and installation of software, and the provision of ongoing software maintenance services.

e-Pay has a strong brand presence within Asia and has the largest market share for electronic mobile top ups in Malaysia and Pakistan. The company has established strong partnerships with a range of leading retailers and mobile operators, making it harder for competitors to enter the market.

EPY's primary customers are mobile phone users in South-east Asia. Its Mobile Top Up service is offered through terminals located in retailers, petrol stations and mobile phone dealers, as well as through SMS technology. The company competes with other providers of prepaid mobile top up services.

E-pay Asia History

SkyNetGlobal (SKG) was listed on the ASX in November 2000, under the name SkyNetGlobal Limited (SKG). Its principal activity was the provision of wireless internet services. In 2005, the company acquired e-Pay (Malaysia) and subsequently, changed its name to e-Pay Asia Limited. Its wireless internet business was sold to the BigAir Group Limited.