Rubik Financial (RFL)

Shares / Stock Code

RFL

Stock Exchange / Sharemarket

ax

Rubik Financial Services (RFL) is a diversified Australian-domiciled agribusiness. It develops, manages and markets agriculturally based, tax-effective investment products (covering forestry, viticulture and olives).

YTL was formed by a merger between Norgard Clohessy (NCE) and Arthur Yates and Co (YTS) pursuant to a Scheme of Arrangement approved in the NSW Supreme Court on 26 March 2001. NCE, the ultimate holding company of the merged group, was an Australian agribusiness fund manager, which was incorporated in November 1995. YTS was incorporated in NSW in 1993, and listed on the Australian stockmarket (ASX) in the same year. It was founded in England as a garden seed business in 1826. The company was renamed in Dec 2007.

With its acquisition of the old Arthur Yates business, RFL is not, like key competitors Timbercorp and Great Southern Plantations, a pure tax-effective projects play. Looking specifically at the company`s timber projects strategy, a key point of differentiation between itself and others operating in that sector is an emerging preference by RFL to purchase less land and lease more.

From a project sales perspective, major customers are investors looking for tax-effective investment offerings. The potential customer base of the old Arthur Yates business cuts across both retail and wholesale market segments. The former group includes the major discount department chains (such as Big W and K-Mart), nurseries (from major chains through to smaller owner-operators), and hardware chains with nursery-related items in their product catalogues.