Salmat (SLM)

Shares / Stock Code


Stock Exchange / Sharemarket


Salmat (SLM) is a communications company providing customer communication services through direct mail advertising, mailing, computer and telemarketing services. The Company mainly operates in Australia, with operations also held in New Zealand and Asia Pacific. SLM listed on the Australian Stock Exchange on 2nd December, 2002 and to date it employs over 5,000 people. The Company operates through four business divisions: MediaForce, BusinessForce, SalesForce and DigitalForce. MediaForce activities include the delivery of advertising catalogues to homes throughout Australia and New Zealand. BusinessForce division includes the processing and mailing of bank, credit card statements, accounts and other customized bulk mailings in Australia, Hong Kong, Taiwan and the Philippines. Its services include the processing, printing and mailing of the electronic data received from customers by using technology. SalesForce division deals with inbound and outbound telephone, fax, e-mail and online communications for its clients, from facilities in Australia, New Zealand, Malaysia and the Philippines. Inbound services comprise technical support and customer care services; whereas outbound services comprise telemarketing, direct sales and customer retention. Salmat also offers business-to-business and business-to-consumer conversations solutions through diverse sales support services. On November 2, 2007, SLM acquired HPAL Limited. SLM is considered as the largest distributor of unaddressed catalogues and leaflets across Australia.

Salmat History

Salmat was co-founded by Philip Salter and Peter Mattick in 1979, with a focus on letterbox distribution network. Soon it expanded into a national operation and introduced laser printing and direct mailing business. Salmat listed on 2 December 2002. During mid 1990s the Company acquired a leading position in data management, document management, targeted distribution and response management industry. It moved into the telecommunication industry, by setting up call centres for inbound and outbound tele-services. In 1995, it acquired Deltarg to expand its letterbox delivery and customer targeting services into the New Zealand. In 1996, SLM expanded into Asia and began operations in the Philippines. In 2002, it acquired the interest of Jardine Matheson in the Asian joint ventures. It acquired the 51% holding of ePLDT’s in the Philippines operation in 2003. In 2004, Salmat completed the purchase of SalesForce, a call centre and direct sales organization and acquired the NSW Government Printing Service in 2005. It sold its Philippines holding to ClientLogic Corporation in 2006. In 2006, it also completed the purchase of Dialect Interactive, a key provider of SMS, IVR & Web hosted services. In 2007, SLM launched, which is an online catalogue and pre-shopping search engine. Salmat amalgamated its BPO operations with HPA, a major provider of customer outsourcing (BPO) services in 2007.

Salmat (SLM) Products and Services

  • Direct mail advertising
  • Database management
  • Contract mailing
  • Outsourced call centre services

Salmat (SLM) Locations and Subsidiaries

Salmat Head Office
Innovation Place, Level 17, 100 Arthur Street,
North Sydney, NSW, Australia, 2060
Phone: (02) 9928 6500
Fax: (02) 9928 6652

Salmat Subsidiaries

Salmat Letterbox Delivery Services Pty Limited
Online Bill View Services
The Online Mail Exchange Pty Limited
Salmat Data Solutions Pty Ltd
Salmat International Pty Ltd
Salmat Document Management Solutions Pty Limited
Salmat Teleservices Pty Limited
Monteson Holdings Pty Limited
Pardrive Pty Limited
Salmat.Com.Au Pty Limited
Salmat Targeted Media Pty Ltd - t/a Salmat
Salmat Asia Pacific Pte Ltd
Salmat (China) Ltd
Jardine Salmat Limited
Jardine Salmat Corporation Pte Ltd
Deltarg Distribution Systems Limited
Salmat Spending Patterns Pty Limited
Dialect Interactive Pty Ltd - t/a Dialect Interactive

Trading Names


Other Salmat Details

Salmat Year Established: 1984
ACN: 002 724 638
D-U-N-S: 750793697
ABN: 11002724638
Previous Company Names: Salmat Holdings Pty Ltd, Gratewent Pty Ltd

Salmat (SLM) Share Price

Submitted by ASX Listed Company on 26 December, 2008 - 22:56

Recommended Websites